Editorial Guidelines

Want to write for us? Everything you should need is here. Let us now if we missed something: press@echosec.net

What to Expect

1 – You’ll send over your final draft article to our editor Kira Kirk – kira at echosec dot net – Include a brief intro + links to your previous posts.
2 – We’ll reach out once your article is approved to let you know where the article fits into our editorial calendar and promotion schedule.
3 – You’ll work with the Echosec team to share the article with select social communities and will use targeted email outreach.

Examples of Top Posts

4 Things Your Employees Shouldn’t Be Doing On Social Media
What is VK and Why Should You Care?
What is Tor and the Deep Web?
5 Ways to Protect Your Intellectual Property on Social Media

Flow

Include anecdotes, stories or examples from your experiences to make the post feel personal. We write our posts as if we’re walking alongside our reader. Also, we want you to share your expertise with us, mistakes you’ve made, things you’ve learned throughout your career and things you wish you had known earlier. The more practical your tips, techniques and ideas are, the better.

Links + Media

Incorporate links to Echosec’s existing blog content wherever possible. We want to see a minimum of 4 images, videos, presentations to reinforce your article’s main points. We will rel=nofollow links we don’t feel comfortable with. We also don’t include affiliate links in the body of the content. Ask to include outside links to smaller sources.

Author By-lines

Two to three sentences with one link-back to your company or personal site.

Our Mission

Develop content that educates executives, analysts and officers on the ever-expanding world of location-based social media search.

Our Audience

Technology focused executives, analysts or officers with buying authority in Safety, Security, Journalism and Marketing companies.

Who We’re Looking For

Contributors with a track record of producing well-researched articles with a strong point of view and informal writing style that wants to provoke, inform, and entertain.

Tone

Conversational + Personal – Incorporate I’s + you’s
Strictly no academic words – IE misappropriate, commensurate, disingenuous, individualistic

Length

Articles should aim for 1200-1600+ words. Articles should also have spacing every 3-4 sentences to ensure easy skimming + readability

Research

We can’t stress this enough, structure your posts to include references to studies and survey results wherever possible. Using data helps reinforce your main points and builds trust with our audience.

How to Deliver Content

Google Doc or Word Document with attached images to our editors’ email – kira at echosec dot net. We’ll co-ordinate with you after the article is approved with our posting and promotion schedule.

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