THE ECHOSEC BLOG

Social media listening tools are everywhere these days. Each one has a different set of value props ranging from sentiment analysis to influencer scoring. No matter how you slice it, there is tremendous value in having many ears to the online conversation. Read More

Everybody’s talking about the European Union General Data Protection Regulation right now, and for good reason. The EU GDPR is a broad, powerful piece of legislation that came into effect on May 25th, 2018, and has rewritten the rules of privacy in Europe and the rest of the world, for business and consumers alike. If you're not up-to-date on the new law, or if you’re.. Read More

Ten years ago, open source information was scarce. Finding information about companies and people was primarily done with a phone book. It’s no secret that this has changed dramatically since the dawn of the smartphone. In recent years, open source intelligence (OSINT) is has taken on a whole new meaning. Read More

Managing online brand reputation is getting more and more complicated. Consumers today have unlimited access to information before making a decision. Read More

Publicity Comes at a Cost High profile events and high-value assets go hand and hand. Whether it’s a red carpet gala, an award ceremony, or a sporting event, big brands spend big budgets to furnish their attendance with high ticket items. Read More

Open-source intelligence (OSINT) isn’t new. Professionals in the intelligence industry have been leveraging open-source data such as search engines, social media, and other public platforms for years. However, the technology that OSINT tools are using to gather data is changing, and quickly. The newest technology? Geofencing. Read More

What is Competitive Intelligence? Competitive intelligence is loosely defined as the process of gathering actionable information on your business's competitive environment. Read More

Can you remember a time when people used to hold up lighters at concerts? Now all you see is cell phones in the air to catch the big moment and live stream to social media. Read More

“I don’t believe in social media.” It’s a phrase we hear fairly often when we’re showing our platform at events across many industries. The pervasiveness of social media in recent years has left many people disdained and disgruntled. Read More

We’re all on social media in our personal lives. Whether it’s tagging you and your friends on a big hiking trip, using a geo sticker at a concert in the city, or updating your Facebook with every new location on your summer vacation, geolocation has become a huge part of social media.   Read More