Driving Guest Acquisition and Retention in a Competitive Market

Matty McCollEducational, Uncategorized

We expect hospitality businesses to know about, and react to the special milestones in our lives. Whether it’s a birthday, anniversary, or retirement, the ideal guest experience is highly personal. As consumer expectations shift towards this level of service, so do hotel accommodations. The hotel industry has reached a saturation point for ‘extravagance and luxury’. This next level of service … Read More

Building BC Firemap Plus: Open Data and Wildfire Mapping Lessons Learned

Neil JohnstonEducational, Media

I’ve run head first into the internet connectivity divide; my parents, located north of Williams Lake near Soda Creek have been put under Evacuation Order – they do not have internet.  I, surrounded by connectivity, have discovered an evacuation order for their area at 8:00PM – it had been posted online at 2:09PM.  My parent’s home phone rings, but there’s … Read More

How Social Intelligence Can Save Your Public Relations Pitfall

EchosecGeneral, Uncategorized

The Public Relations industry has changed dramatically in recent years. Twitter, Instagram, Facebook and other social media sites are now where everyone receives their news and information. Newspapers, television news and radio reports have become more and more antiquated. Our new methods of communication are instantaneous. Nowadays, public relations and marketing teams have very little time to respond in a crisis. … Read More

What is fake news? And how to spot it!

Paula HingleyEducational, Media, Uncategorized

Fake News Not A ‘New’ Phenomenon On June 1st, 1897, The New York Herald published an article claiming that famous American writer Mark Twain was “grievously ill and possibly dying.” The following day, Twain was quoted by The New York Journal as saying, “The report of my death was an exaggeration.” In those days, such rumours would have been called … Read More

The Latest Echosec Release is here!

Echosec#breaking

  We are only a few days away from rolling out the latest release of Echosec to the world. Echosec is the location-based social media discovery tool that global companies trust to find out what’s happening on the ground, in real-time. Whether it’s for marketing, customer experience, advertising, or security, Echosec goes beyond hashtags and keywords to deliver the info businesses need. So, what have … Read More

Echosec to Showcase Social Discovery Platform at the 2017 Incite Marketing Summit

EchosecMedia

Echosec will be wowing attendees & sponsors with their Location-Based search platform at Incite Marketing Summit West Victoria, BC., Canada, May 17, 2017 — Echosec Systems will be sharing their industry leading social discovery solution at the 2017 Incite Marketing Summit. The summit takes place at Hotel Nikko in San Francisco on Sep 23-24th. With Echosec, companies can: Find and … Read More

The Top 4 Ways Social Media Can Help in a Disaster

Kira KirkEducational

When disasters occur, we all want to help. Since Echosec’s expertise is in social media search and discovery, we thought we would share some actions our clients take in a disaster response scenario, when a global event occurs. We hope you never find yourself or a loved one caught up in a disaster. In an effort to hope for the … Read More

Sentiment Analysis and Your Reputable Brand

Paula HingleyEducational

Human emotion is complex. It’s one of the seemingly few things that computers haven’t quite figured out how to navigate yet. So when we see a social media platform offering sentiment analysis as a feature, what does that really mean? Here at Echosec, we help organizations find and filter billions of social media posts every day. When we zoom in on … Read More

What Is Reddit? And Why Should You Care?

Paula HingleyEducational

Reddit is one of the newest data feeds found on Echosec. The brainchild of a couple of college roommates, Reddit is the 7th most visited website in the US and 22nd in the world. A whopping 500 million people log in each month. Users of the site (known as “Redditors”) appreciate the democratic nature of the site. Instead of organizing … Read More

Echosec to Exhibit at FedGIS 2017

EchosecMedia

[Victoria B.C. Canada] – The Echosec team is excited to announce that they will be exhibiting at Esri’s 2017 FedGIS conference, held on the 13th-14th of February. This year, the Esri FedGIS conference will take place at the Walter E. Washington Convention center in Washington DC. The Echosec booth will be located in the Esri Startup Zone. This will be the … Read More